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The Differences Between Core Competencies and Critical Functions

Some companies successfully outsource their core competencies, but those are few and far between. The general advice is don’t. When you are reading through or creating your company’s Outsourcing...

Written by Dana Mahoney Thursday, Aug 29

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Some companies successfully outsource their core competencies, but those are few and far between. The general advice is don’t. When you are reading through or creating your company’s Outsourcing Plan, it’s important to double-check the document to make sure you aren’t accidentally outsourcing the heart of your business.

Core competencies are what make your business special. They are what make you stand out from all your competition, your competitive advantage. If business were bagels, your core competency might be blueberries. Similar to the cinnamon-raisin bagel next door, but many people will prefer you.

Your critical functions are something that, as the name implies, is absolutely necessary. The flour, yeast, and salt go into every bagel. These functions can be outsourced with great success. Take payroll as an example. It’s vital for the company to function, but that isn’t what makes your company unique.

Keeping in mind what makes you unique versus what is simply important will clear up any questions about which processes you can outsource. It will prevent many major mistakes companies have made in the past when trying different business solutions.

Tags: BPO

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Dana Mahoney

Senior Vice President of Global Operations

Helpware expertise

Core Services

Digital Customer Experience

Helpware’s outsourced digital customer service connects you to your customers where they are. We offer business process outsourcing that drives brand loyalty including Call Center, Answering Service, Chat, Technical, and Email support. Expand customer satisfaction by staffing the right people with the right skills across all customer channels. The results are increased brand loyalty and competitive advantage.

Content Control & Verification

Helpware’s outsourced content control and verification expand your security to protect you and your customers. We offer business process outsourcing and technology safeguards including Content Moderation, Fraud Prevention, Abuse Detection, and Profile Impersonation Monitoring. Expand content control and verification by joining your team with ours. The results are enhanced safeguards and improved customer trust.

AI Operations

Helpware’s outsourced AI operations provide the human intelligence to transform your data through enhanced integrations and tasking. We collect, annotate, and analyze large volumes of data spanning Image Processing, Video Annotation, Data Tagging, Data Digitization, and Natural Language Processing (NLP). We consistently scale your training data and optimize your learning systems. The results are measurable data consumption, quality, and speed to automation.

Back-Office Support

Helpware’s outsourced back-office support leverages the best in API, integrations, and automation. We offer back-office support and transaction processes across Research, Order Processing, Data Entry, Account Setup, Annotation, Content Moderation, and QA. The results are improvement in turnaround, critical KPI achievement, enhanced quality, and improved customer experience.

Microtasking Platform

Helpware’s outsourced microtasking solution includes the people, technology (integrations + automation), and platform to deliver the highest volume and most accurate tasking solution. Our experience is expansive across agriculture, vehicles, robotics, sports, and ecommerce. We drive the best in machine learning, data modeling, insurance, and transportation verification, and content labeling and moderation.

Human in the Loop

Helpware’s robust Integration and application of API for human support services allow you to create broad spectrum support and intervention based on your exact application or experience requirements. Our capability spans customer care, app support, expansive content, and data types. We create both learning and experience models: Driving outcomes through fully integrated API human task support.

Start-up Acceleration

Helpware’s outsourced business processing customized for start-ups accelerates your go-to-market strategy and brand awareness with customer-focused teams that are worthy of your customers. Our start-up solutions include Digital Customer Service, Content Control and Verification, AI Operations, Back-Office Support, Microtasking, and Human in the Loop. Expand team talent across all areas of customer engagement by joining your team with ours. The results are the faster product to market expansions with a competitive advantage.

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